1 📝 What can articles in the merchant channel do for you?

When you start using WeiCity, you may be wondering:

🔹 “I have many products. Which ones should I introduce first?”

🔹 “My materials aren't fully organized yet. Can I still start?”

🔹 “How many articles do I need to write?”

🔹 “How can the channel be useful for my actual business?”

Start with one clear goal:

Help customers who are meeting you for the first time understand what you offer, how to choose, and how to contact you.

Look at recent inquiry records. What do customers usually care about?

❓ What do you mainly do?

❓ What styles or services can they choose from?

❓ What is included in the price?

❓ Where is the store, and when is it open?

❓ If they want to order or ask questions, how should they get in touch?

Answering these questions clearly is a practical starting point for your channel.

🌐 Prepare Three Basic Parts First

Explain the merchant name, main business, target customers and store location, then add real photos and opening arrangements.

Help customers quickly decide: is this the merchant they are looking for?

🛍️ A Few Complete Key Products or Services

Choose the items that are asked about most often and best represent your business, and complete the images, options, specifications or service scope.

For customization, delivery or extra fees, also explain which items need further confirmation.

Let customers know how to inquire, confirm details or visit the store if they are interested.

Once the introduction, choices and contact information are clearly prepared, the channel can start being used for everyday communication.

💡 For example: a flower shop just starting to use the channel

The flower shop can first organize:

🌷 Merchant introduction, location and business hours.

💐 Photos and descriptions of three signature bouquets.

🎁 The budget, date and preferences needed for custom orders.

💬 How to contact the shop for inquiries.

When a customer asks about birthday bouquets, the staff can share the channel so they can first look at the styles and then discuss specific needs.

Later, wedding floral arrangements, event décor and portfolio cases can be added gradually.

Once the materials are ready, you can start:

📱 Adding the channel link to your social media profile.

💬 Sharing relevant introductions when replying to inquiries.

📇 Providing a way to view the channel on your digital business card or in-store displays.

🤝 Letting staff refer to channel content when introducing the business.

With each share, pay attention to what customers ask next after reading.

If customers often ask about delivery areas, add delivery information; if they often ask about customization timelines, clearly state the preparation period.

Actual inquiries can help you decide which content to improve next.

✅ Easier to Start

Organizing your main business first gives you content to use for introductions.

✅ Closer to Customer Needs

Build practical materials around common questions.

✅ Convenient for Ongoing Promotion

The same channel can be used for social media, inquiries and in-store promotion.

✅ Gradually Build Up Content

As the business grows, add products, cases and professional explanations.

👉 Create your WeiCity merchant channel, introduce your main business well first, so the next customer can more easily get to know you, understand you and contact you.